Marchitechs - What we do

We are independent and trusted MarTech advisors

We are independent and passionate MarTech consultants with the ambition to be the trusted MarTech advisor for the CMO and CIO.

Independent

We are independent from any interests in specific technologies, operating models, and sourcing strategies. It allows us to provide impartial advice to optimize our clients' businesses. We collaborate with MarTech vendors, digital agencies, and other consultants to serve our clients, leveraging our connections in the MarTech industry.

MarTech Passionate

We only do MarTech! It is our passion and domain of expertise. It is a vibrant industry and a core driver for business growth. We take a broad view on MarTech and see it as the infrastructure that runs a data-driven business model. It truly is the practice that enables the enterprise to monetize customer data and deliver customer experiences.

Trusted Advisor

We empower our clients to achieve measurable results from their MarTech investments. Our approach is collaborative, and we strive to engage stakeholders across the enterprise, from CMO to CIO, from the Head of CRM to the Commerce Director, and from Marketing Automation Specialists to AI engineers.

We serve the CMO and CIO

MarTech is a combined commercial and technical discipline. It draws on the fields of marketing, data science and customer experience. It rests on a core foundation within solution architecture, data infrastructure, and technology operation.

MarTech truly thrives when it becomes a collaboration between the CMO & CIO.