We are independent from any interests in specific technologies, operating models, and sourcing strategies. It allows us to provide impartial advice to optimize our clients' businesses. We collaborate with MarTech vendors, digital agencies, and other consultants to serve our clients, leveraging our connections in the collaborative MarTech industry.

We only do MarTech! It is our passion and domain of expertise. It is a vibrant industry and a core driver for business growth. We take a broad view on MarTech and see it as the infrastructure that runs a data-driven business model. It truly is the practice that enables the enterprise to monetize customer data and deliver customer experiences.